During the second Future Hub accelerator program, from September to December 2021, startups had the opportunity to work on current sustainability challenges with market-leading enterprises. In addition, the second accelerator program also aims to encourage cooperation between market-leading companies to further innovation towards more sustainable business practices. Citadele bank has joined accelerator founder Helve as the second accelerator program co-host.

Citadele bank joined the Future Hub's second program as one of the enterprises that co-created with startups as well as co-hosted of the program. By participating, Citadele aimed to challenge the way enterprises view sustainability and guide the business community to pursue sustainability as a common goal for all. As part of the accelerator, Citadele encourages co-creation with other enterprises through successfully proven innovation processes within the bank and by sharing experience, knowledge, and data.

"With great hopes and contentment, we are joining forces with Helve and other industry players. Our goal is to create practical tools for tackling sustainability challenges for the Baltic business sector by connecting European-level startups with Baltic enterprises. It is clear that only by bringing together large enterprises, ambitious startups, and experienced experts we can find the best solutions and develop sustainability innovations. We at Citadele are ready to dedicate our time, resources, and expertise to develop cross-industry innovations in the sustainability area," shares Vladislavs Mironovs, Chief Strategy & Business Development Officer, Member of the Management Board at Citadele bank.